ALDO – Creating ALDO Shoes for Life

Created Aldo Shoes for Life  to introduce and create engagement with a new F/W shoe collection, not leaving anything to chance to increase sales.

“Fashion to embrace social gaming” – WWD

“Choosing Skinny was part of a broader decision to delve into the interactive world," said Aldo's creative director and general manager, Douglas Bensadoun. "We sought a partner who could not only bring our campaign to life but also create an immersive experience that's new and innovative, allowing our customers to participate in the campaign itself.” – ClickZ

“ALDO say shoe’s for life, amazing” – Abimarvel

“Clever, effective brand engagement” – Big Spaceship

Site of the Day – TheFWA

“Fun and whimsically designed”, Pick of the Day – Creativity Mag

All FIGHTBALL – Inventing a new sport LEXUS – Reinventing the test drive VODAFONE – Creating Vodafone’s first Internet service LAND ROVER – Architecting a new customer experience JAGUAR – Designing a new customer journey BLUE NILE – Creating a powerful brand platform TOMS – Shifting the brand’s model from ‘giving’ to ‘changemaking’ ALDO – Gamifying the shoe catalog ABSOLUT – Developing a new product extension strategy ADIDAS – Creating an Olympics creative platform ALDO – Creating ALDO Shoes for Life LEXUS – Creating an after dark in-car talk show BUDWEISER – Creating a digital publishing platform ASICS – Creating interactive content that Stops at Never BUD LIGHT – Promoting Superbowl beer delivery DKMS – Reinventing cause marketing MOZILLA – Service design and invention HUMANA – Developing the Freewheelin bike sharing program RALPH LAUREN – Creating the brand’s first social media launch HUMANA – Developing a new active gaming platform AMERICAN EXPRESS – Developing future-facing brand behavior guidelines MICROSOFT – Product innovation and positioning STELLA ARTOIS – Creating a new content strategy TARGET – Designing a fan-based e-catalog TARGET – Inspiring trial prior to market entry TARGET – Designing shoppable ‘home storefronts’ JOSE CUERVO – Creating a guilt-free brand marketing platform YOTA – Developing a novel double display phone WIRED – Creating disruptive branding and design ZACAPA RUM – Creating a digital tasting experience

FIGHTBALL – Inventing a new sport LEXUS – Reinventing the test drive VODAFONE – Creating Vodafone’s first Internet service LAND ROVER – Architecting a new customer experience JAGUAR – Designing a new customer journey BLUE NILE – Creating a powerful brand platform TOMS – Shifting the brand’s model from ‘giving’ to ‘changemaking’ ALDO – Gamifying the shoe catalog ABSOLUT – Developing a new product extension strategy ADIDAS – Creating an Olympics creative platform ALDO – Creating ALDO Shoes for Life LEXUS – Creating an after dark in-car talk show BUDWEISER – Creating a digital publishing platform ASICS – Creating interactive content that Stops at Never BUD LIGHT – Promoting Superbowl beer delivery DKMS – Reinventing cause marketing MOZILLA – Service design and invention HUMANA – Developing the Freewheelin bike sharing program RALPH LAUREN – Creating the brand’s first social media launch HUMANA – Developing a new active gaming platform AMERICAN EXPRESS – Developing future-facing brand behavior guidelines MICROSOFT – Product innovation and positioning STELLA ARTOIS – Creating a new content strategy TARGET – Designing a fan-based e-catalog TARGET – Inspiring trial prior to market entry TARGET – Designing shoppable ‘home storefronts’ JOSE CUERVO – Creating a guilt-free brand marketing platform YOTA – Developing a novel double display phone WIRED – Creating disruptive branding and design ZACAPA RUM – Creating a digital tasting experience